Exhibition news

New conference of the Day of Regional Retail at HouseHold Expo spring-2020

A new conference organised by Retail.ru and Mayer Corporate Group will take place for the first time within the framework of the Day of Regional Retail. Topic of the conference: “Sales of household goods. Strategy and tactics. The first conference of retailers, manufacturers and distributors.” The conference will be held on March 25 within the framework of International industrial exhibition of household goods HouseHold Expo spring 2020.

The programme of the conference:



Customer’s route. What the store manager does not see. Natalia Marova, head Retail.ru


How to sell kitchenware in 2020-21. Maria Yashenkova, founder and general director of “Bright Consulting” company


Trends on the market of garden tools in 2019. Artem Andreychenko, head of Home&Living division at GfK


Store of the future. Irina Bolotova, head of JosdeVries The Retail Company Russia 


Segments of kitchenware and household utensils. Prospects of retail trade development. Alexey Trembitskyi, publishing editor of “Posuda” magazine since 2005.



Development of the household sector in a regional trade network. Lyudmila Karnyushkina, head of the division of marketing and product range management at “Evropa” trade network


Marketing of customer retention in a federal network: customer care given regional differences. Anton Almazov, CRM-expert. Expert in re-sales automatization. Co-founder of “1C-Business architect” company


Prevention of losses 3.0 > Fast and easy. Igor Chumarin, international expert in the sphere of preventing losses




Modern methods of product range management is the key to success both for independent retail and for retail suppliers. Ilya Uvarov, Chairperson of the Board, Consumer Association “Academy of Cooperation”


How to develop and implement an action plan to increase sales of homewares. Dmitry Rusakov, consultant, business coach


Route of a customer. How to increase the shop’s traffic. Leyla Pavlova, Managing partner and founder of “Between2Countries” consulting agency


Three-level merchandising system: from the parking lot to the shelf. Elena Gubina, practicing expert in category and product range management


Fight for your client: how to increase sales by increasing the number of customers. Irina Krechetova, business coach, expert in complex business development, increase of sales and profits


What should be done in the sales system today in order to sell successfully in 3-5 years. Tatiana Sorokina, general director of Unit-Сonsulting


Participation in the event is free after an online registration.

March 24-26, 2020, Moscow, Crocus Expo IEC, pavilion 2, halls 9, 10 and 11

Participation in the event is free after an on-line registration.

We are looking forward to seeing you at Household Expo, Stylish Home. Gifts,

Christmas Box and Outdoor Dacha
the biggest Russian B2B exhibitions of household goods, good for country life and gifts!


Business programme producer
Galina Shevchenko, This email address is being protected from spambots. You need JavaScript enabled to view it.
+7 (910) 426-01-61, +7 (495) 363-50-32


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Organizers: LLC «MOKKA Expo Group», Group of Companies Mayer J. Group. Official support: Chamber of Commerce and Industry of RF.

20 Ovchinnikovskaya Embankment, building 1, Moscow, Russia Tel.: +7 (495) 363-50-32/33, www.christmasbox.ru; e-mail: info@christmasbox.ru

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